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Who We Are

About Alarcon

Building lasting partnerships through expertise, innovation, and unwavering commitment to client success

Your Trusted Financial Partner in Kenya & East Africa
Founded with a vision to redefine professional accounting services in the region, Alarcon Certified Public Accountants has grown to become a premier firm offering comprehensive financial solutions to businesses of all sizes.

Our approach combines deep technical expertise with practical business acumen, enabling us to deliver tailored solutions that address your unique challenges and opportunities. We believe in building long-term relationships based on trust, transparency, and measurable results.

With offices strategically located to serve clients across East Africa, our team stays at the forefront of regulatory changes, technological advancements, and industry best practices to ensure you receive the highest quality service.

Our Growth Journey

From our humble beginnings as a small practice serving local businesses, we have expanded our expertise and geographic reach to become a trusted advisor to multinational corporations, SMEs, NPOs, the Energy sector, the hospitality industry, private learning institutions, financial institutions (i.e., micro finance, banks, and saccos), and public sector entities across Kenya &  East Africa.

Our Mission

To spark success for our clients by delivering exceptional value, creative solutions, and a culture where teamwork and innovation thrive. We achieve this by understanding our clients' unique needs, anticipating market changes, and providing proactive advice that transforms financial challenges into strategic advantages.

Our Vision

To become East Africa's most trusted and sought-after partner for professional services, inspiring growth and excellence across the region. We envision a future where businesses across East Africa achieve sustainable growth through strategic financial management, and where Alarcon CPAs is recognized as the catalyst for that success.

Our Core Values

Integrity

We uphold the highest ethical standards in all our dealings, ensuring complete transparency and honesty. Our commitment to doing what’s right, not what’s easy, forms the foundation of every client relationship.

Professionalism

Our team combines technical excellence with practical business insight. We maintain the highest standards of professional competence and deliver services with respect, expertise, and genuine care for our clients’ success.

Accountability

We take ownership of our  commitments and deliver on our promises. Our clients trust us to be reliable partners who consistently strive for excellence and take responsibility for the outcomes we provide.

Corporate Responsibility

Building trust in society and solving significant problems. At Alarcon CPA, we strive to build trust in society and address significant challenges. Our commitment leads us to promote responsible business practices that make a real difference around the world.

Responsible Business

Ethics, integrity, and trust are at the core of our operations

Diversity & Inclusion

Creating an inclusive environment where everyone thrives

Community Engagement

Contributing our time, skills, and resources

Environmental Stewardship

Minimizing our environmental footprint

Our Strategy

Being a Catalyst for Change

We work closely with our partners and use our skills to lead projects that make a lasting difference in our communities and beyond.

Doing the Right Thing

We focus on responsible business by delivering high-quality service, supporting diversity, collaborating with communities, and minimizing our environmental impact. These goals shape our Corporate Responsibility strategy across Alarcon. We adjust our approach to maximize our strengths and capitalize on opportunities as a professional services firm.

Our Impact

As a professional services firm, we are well-positioned to lead change on Corporate Responsibility issues and help create a lasting, positive impact.

Sustainability & Climate Change

We are exploring new methods to assess environmental, social, and economic impacts through our expanding Sustainability and Climate Change initiatives.

Trust & Transparency

We foster trust and openness among governments, businesses, and communities by adhering to rigorous standards in auditing and reporting.

Standards Development

We strive to establish standards that enhance financial systems and industries throughout the region.

Responsible Business in Practice

We believe that the best business opportunities arise from addressing society’s primary challenges, such as managing resources and fostering transparency, trust, and fairness.

Understanding Risks & Opportunities

We support businesses and communities by acting with integrity, ethics, and trust, and by leveraging our knowledge to help build sustainable organizations. We make responsibility a key part of our services, ensuring that every client understands and adopts responsible business practices.

Business Transformation

Every year, we guide and support hundreds of businesses in East Africa as they build responsible practices into their daily work.

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